Scrum attracts many organizations because of its apparent simplicity and its potential to deliver results faster. Many do not realize the cultural changes that they need to make in order to become a hyper-productive team. This session will discuss why cultural aspects are important and how cultural changes make the mechanics of Scrum effective. During this session, we will discuss the five Scrum Values and how those values will make the Practices in Scrum effective. We will also discuss potential dangers when Scrum is practiced without these values.