Although it is a simple value, the idea that individuals and interactions are more significant than processes and tools is overlooked perhaps more often than it is valued. Of course, processes and tools make a difference – sometimes a very big difference – but what determines whether a process or tool is effective is related to the individuals and interactions. To best achieve agility you need to start with the current context and understand how people actually behave in response to their environment, their beliefs and one another. What actually motivates and demotivates people, developers in particular? What actually makes their work easier or harder? Does making “business value” the centrepiece of what they do actually motivate the people who ultimately produce such business value? Or is it more about the individuals and interactions?
Video Producer: Norwegian Developer Conference 2010