Adwords introduced a Scrum implementation at Google in small steps with remarkable success. As presented at the Agile 2006 conference this exemplifies a great way to start up Scrum teams. The inventor and Co-Creator of Scrum will use this approach in building the Google Scrum implementation to describe some of the subtle aspects of Scrum along with suggested next steps that can help in distributing and scaling Scrum in a “Googly way”.